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About DataXu

DataXu offers the first real-time ad optimization platform for advertisers. Unlike any other online advertising service, the DataXu platform values, bid manages and buys ads on an impression-by-impression basis, across the ad exchanges operated by Google, Yahoo and others.
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The Power of Real-Time Decisioning in the Online Advertising Marketplace

New real-time technology capabilities are creating significant opportunities for advertisers to derive more value from their online advertising campaigns. Our whitepaper explores these innovations and their impact.
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