Events
- 8/18/2010
SES San Francisco, August 17-19, 2010
"Crossing the Digital Divide: The Leap From Search to Display"
Mike Baker will participate on a panel at Search Engine Strategies San Francisco, a Connected Marketing Week event, discussing how experienced search advertisers can make the transition into exchange-traded display.
Learn More - 8/18/2010
IAB Future of Display: Ad Networks & Exchanges, August 18, 2010
"RTB, DSP, WTF: Is Everyone a Media Trader?"
Mike Baker will speak on a panel at the IAB Future of Display Forum, a Connected Marketing Week event. The panel will tackle some of the confusion surrounding Demand Side Platforms and Real Time Bidding.
Learn More - 7/20/2010
DataXu Right Media Open 2010, July 19th- 21st
"How Are Agencies Evolving to Meet the Digital Future?"
Mike Baker will participate on a panel during day two of Yahoo's invitation-only Right Media Open 2010 in Chicago. The Open brings together an esteemed group of online advertising leaders to share insights, discuss industry challenges and spark spirited dialogue.
learn more - 7/19/2010
OMMA AdNets Conference, Monday, July 19th
"Simplify the Stack: Fighting the New Cost and Complexity of Media Buying"
Mike Baker will join industry colleagues for a panel discussion about how to direct dollars among new players in the media ecosystem in order to reap the maximum benefits of efficiency.
LEarn morE - 7/19/2010
Fixing Advertising: The New Data-Driven Display Ecosystem, Monday, July 19th at 7:00 p.m.
In Los Angeles, Mike Baker will join a panel of technology, data, and advertising experts for a discussion about the new advertising ecosystem, hosted by Dapper, a provider of dynamic ad solutions, at the Rubicon Project.
Watch the video - 5/3/2010
Networks & Exchanges: IAB (Interactive Advertising Bureau) Marketplace Conference, Monday, May 3rd
"Looking Forward: RTB, DSP…OMG!?!"
Mike Baker joins a panel of industry experts to share their visions of the emerging advertising landscape and business models as the industry moves toward both better scale and better targeting, more real-time connections and more hybrid roles by industry players, networks and exchanges.
lEARn MORE - 4/28/2010
Fixing Advertising: The New Data-Driven Display Ecosystem, Wednesday, April 28th, 7:00 p.m.
In Chicago, Mike Baker will join a panel of technology, data, and advertising experts for a discussion about the new advertising ecosystem, hosted by Dapper, a provider of dynamic ad solutions.
lEARN MORE - 3/9/2010
2010 Montgomery Technology Conference, March 9th & 10th
DataXu will present at the 2010 Montgomery Technology Conference, an invitation-only gathering that brings together a select group of high-growth technology companies with senior-level investors and corporate executives. Mike Baker will also participate on a panel entitled "Advertising Outlook for 2010" with other leading companies from across the advertising ecosystem.
learn MorE - 1/7/2010
Digital Hollywood @ 2010 CES, Thursday, January 7th at 3:00 p.m.
“Reinventing Advertising"
Mike Baker joined executives from across the digital media industry for a panel discussion: "HyperTargeting & HyperSelecting: Advertising, Search, Content and Aggregation" at 2010 International CES in Las Vegas. Also at CES, the DataXu logo had a Star Trek celebrity encounter (photo), courtesy of Bing's promotion of TechCrunch50 finalists.
lEarN MOre - 11/21/2009
Harvard Business School's 15th Annual Cyberposium, Saturday, November 21st
“Navigating the Digital Storm"
Mike Baker participated in two panels: "Future Trends in Online Advertising" and "Scaling to Success - Perspectives on Growing Pains and Levers for Growth" along with executives from YouTube, Google, Warner Brothers, Bain Capital, and others.
lEARN MORe - 11/3/2009
OMMA AdNets Conference, Tuesday, November 3rd at 2:30 p.m.
"Detangling the Nets: Can Anyone Simplify 'The Stack'?"
Mike Baker participated on a panel to discuss the growing mix of platforms and technologies available for online campaign management, providing guidance for buyers and sellers trying to navigate this new ecosystem.
watch the video - 10/15/2009
DataXu and ClickZ hosted a webcast on Thursday, October 15th at 1:00 p.m. ET:
“Real-Time Bidding for Display Advertising: What Buyers Need to Know to Succeed”
In this webcast, we will provide an introduction to the basics of real-time bidding (RTB), to help advertisers and their agencies understand RTB’s capabilities and advantages.
lEARN MORE - 10/14/2009
DataXu Selected as a 2009 TechCrunch50 Finalist
CEO Mike Baker officially launched DataXu at this year's TechCrunch50 Conference. At this annual event, 50 of the most innovative new companies from around the globe present a brief business pitch to a panel of prominent entrepreneurs, technologists, and investors.
Watch the VIDEO
